Pajero Sport: easy like Saturday morning

Getting the kids, their mates, and their gear to where they need to be on Saturday mornings just got a whole lot easier – thanks to the new Pajero Sport.

Mitsubishi’s tough and classy SUV now comes with seven seats, courtesy of a foldaway third row at the rear of the vehicle’s spacious interior.

With 135kW and 437Nm from the 2.4L DiD MIVEC engine, 3.1 tonnes braked towing capacity, and a host of innovative 4WD technologies, Pajero Sport leaves nothing in the locker room – whatever the game plan.

“The extra seating capacity in Pajero Sport provides a further degree of versatility from this all-round performer,” says Mitsubishi head of sales and marketing strategy Daniel Cook. “Owners are just as likely to hook up a boat and take a group of family or friends on a fun-filled away day. They can do so knowing everyone on board is travelling in comfort and security.”

Comfort and safety

The third-row seating accommodates two passengers and features standard three-point seatbelts with ELR, plus airbags on either side – taking the total airbag count to nine throughout the vehicle.

Headrests and air vents with adjustable fan speed controls ensure passenger comfort isn’t overlooked either, while fold-forward second-row seats allow easy access and egress.

Configured in a 50:50 split, the rear seats pack away flat to maximise cargo space. The addition of a cargo box provides flexible storage space and raises the cargo floor to a single level for loading convenience.

The full package

The extra seating adds just 40kg to the vehicle’s kerb weight, without compromising fuel efficiency of 8.0L/100km – a figure shared by both the XLS and premium VRX options.

“We’re really excited to add the seven-seat Pajero Sport to our line-up. Drivers looking for the flexibility of extra seating with the added reassurance – on and off-road – of advanced 4WD technology need look no further,” said Mr Cook.

Pajero Sport seven-seat XLS and VRX models are available for a strictly limited special promotional price of $52,990 and $61,990 respectively, plus on-road costs.

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Diamond Dealer Awards recognise network’s outstanding performers

Fifty-six dealerships across the country helped Mitsubishi Motors New Zealand deliver its best sales result in 20 years – and on Friday night in Christchurch, at Mitsubishi’s annual black-tie awards event, seven standouts were given the brand’s highest accolade and named ‘Diamond Dealers’ for 2016.

The winners were: Mark Barton (Auckland Motors Mitsubishi), Aaron Chatfield (Bay City Mitsubishi), Simon Lucas (Simon Lucas Mitsubishi), Nigel Rumpler (Piako Mitsubishi Rotorua), Darrell Russell (Piako Mitsubishi Morrinsville), Justin Scelly (Baigent Motors), and Andrew Simms (Andrew Simms Mitsubishi).

“These seven outstanding dealerships epitomise the passion, dedication and customer focus that underpins our national network, and which has driven a sixth consecutive year of growth and 6.3% market share,” said Mitsubishi general manager sales & marketing Warren Brown. “Our Diamond Dealers have led the way, demonstrating excellence in every aspect of their business. We are extremely proud to award them our highest accolade and give them the peer and market recognition they deserve.”

Following another hotly contested Diamond Dealer programme this year, the network’s most-decorated dealer, Mark Barton of Auckland Motors, took home his 12th consecutive award.  

“Mark has consistently delivered everything it takes to be a Diamond Dealer – year-in, year-out,” said Mr Brown. “He has the drive not only to succeed, but to improve and surpass his own very high standards.”

Aaron Chatfield, at the helm of Bay City Mitsubishi in Tauranga for just three years, took home a raft of awards. A Diamond Dealer for the third consecutive year, he also won Overall Parts Excellence, Top Market Share for his region, and Finance People’s Choice.

“Aaron has been a rising star in our network over the past few years and continues to take his business from strength to strength,” said Mr Brown. “Excellence in parts and service are vital aspects of our business and our customers’ ongoing satisfaction. Aaron and his parts manager Mark Pound have ensured that the highest standards are maintained across the board – from the sale of a new car to the supply of parts long after keys have been exchanged.”

Please see full list of winners overleaf:

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Limited edition Triton Charger-X to cause Fieldays stampede!

Early birds at this year’s Fieldays will likely ignore any worms and flock instead to snap up a limited edition Mitsubishi Triton Charger-X – for the special price of just $49,990 or $499 per month*.

An upgrade of Mitsubishi’s premium GLS model, Charger-X stands at the top of the Triton food chain and only 300 of these impressive beasts will be available during May and June.

“Creature comforts and hard-as-nails performance combine at every step to make Charger-X our most exceptional Triton yet,” says Mitsubishi head of sales and marketing strategy Daniel Cook. “This thoroughbred ute gets the tough stuff done in ultimate style and with go-anywhere capability.”

Premium leather interior with power driver’s seat and head rest embossing create a unique, luxury interior for Charger-X. The interior is topped off by a 7” touch screen featuring satellite navigation and reversing camera. Outside the Charger-X features a unique decal package to set it apart from the pack.

Differential lock combined with Mitsubishi’s Super Select 4WD system will be a welcome feature for those with an affinity for getting into sticky situations, and set the Charger-X apart from the rest.

Its 2.23m tray is the longest and deepest in its class, with a hefty payload of nearly 1 tonne. Drivers can hitch another 3.1 tonnes on the back and get to work with a grunty 135kW and 437Nm at their disposal.

Triton’s latest 2.4L all-alloy Direct-injection Diesel MIVEC engine delivers torque smoothly at low revs and its excellent power to weight ratio makes this one of the sprightliest drives of its kind. It’s light on fuel, too, at 7.6L/100km.

Featuring Super Select 4WD, Charger-X can be driven in 4WD on the highway for maximum grip and safety. Drivers can easily choose the mode that best suits the conditions: 2H (2WD high range), 4H (full-time 4WD), 4HLC (4WD high range), or 4LLC (4WD Low Range with Locked Centre Differential).

Inside the cab, a 7” touch screen system with integrated reverse camera puts audio and satellite navigation at your fingertips. The keyless operating system, rain-sensing wipers and light-sensing headlamps take care of the details. Meanwhile, if family or employees are on board, the 5-star ANCAP safety rating will provide added peace of mind that the most precious cargo is safely stowed.

Safety features include seven airbags, ATC, ASC, ABS, and EBD. Mitsubishi’s Reinforced Impact Safety Evolution body design, or RISE, provides added protection in the event of a collision. It means that the cabin keeps its shape, while energy of the impact is transferred away. I’d urge anyone interested in snapping up one of these superbly priced Triton Charger-X utes to make a bee-line to the Mitsubishi stand at this year’s Fieldays or to visit their local Mitsubishi dealer. I can guarantee they won’t hang around for long!”

Fieldays is held at Mystery Creek in Hamilton from 15-18 June, vehicles available from 1 May while stocks last.

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Mitsubishi celebrates sixth consecutive year of growth

Mitsubishi Motors New Zealand (MMNZ) is celebrating two of its best results in 20 years: a massive 1,028 sales in March, which capped off an outstanding financial year result of more than 8,200 units sold. That figure commanded a 6.3% market share and ensured the company’s sixth consecutive year of growth.

Mitsubishi finished clearly ahead of traditionally close competitors Nissan and Hyundai and Mitsubishi head of sales and marketing strategy Daniel Cook was delighted with the result, which placed the brand fifth overall.

“When you consider the popularity right across our vehicle range, our excellent dealer network, multi award-winning Customer Care Centre, and the fact that we provide New Zealand’s best new vehicle warranty1: those are several compelling reasons for customers to choose us ahead of other brands,” said Mr Cook.

“To finish the year well ahead of some of our closest competitors is an achievement that we are all very proud of. I would like to thank each and every one of our loyal and growing customer base who have chosen a Mitsubishi.”

Off the bench

Mitsubishi’s sales surge was boosted by strong performances from two key additions to this season’s line-up.

Storming onto the paddock early-2015, the updated Triton proved an immediate crowd pleaser. The new-look ute placed third overall in the light commercial vehicle segment in the final quarter of the year (January to March) and was the best-selling 2WD model in March alongside the Toyota Hilux, both with 293 sales.

“This muscular new Triton performs the dual role of work truck and family vehicle better than ever,” said Mr Cook. “It’s as tough as nails and drives like a high-end SUV: what’s not to love?”

Following on from Triton’s success, the all-new Pajero Sport hit the road in December. Available in XLS or premium VRX specifications, this impressive SUV has sold consistently since its release.

“Pajero is our flagship vehicle and the Sport is the best we’ve ever produced; it’s absolutely tailor-made for New Zealand,” said Mr Cook. “With its rally-tested Pajero heritage and significant off-road advancements and luxury appointments, Pajero Sport has major appeal with Kiwi drivers.”

Star players

With customer preferences shifting towards SUVs in New Zealand, Mitsubishi was well placed with a strong range of star players including ASX 2WD and 4WD, Outlander 2WD and 4WD, Pajero Sport and the iconic Pajero.

“Our popular ASX crossover and Outlander SUVs have been setting the benchmark for style and performance and have really helped the brand win the hearts of New Zealanders,” said Mr Cook. “Customers love the versatility, safety and comfort these vehicles offer.”

Classic favourites

Mitsubishi’s ever-popular Lancer and Mirage models ensured strong sales continued in the sedan and small car segment.

“In 2014, twice as many private ‘small sedan’ buyers chose Lancer over its nearest competitor and we saw a continuation of that trend last year,” said Mr Cook. “It’s a sharply styled car that offers exceptional value.”

Mirage also competed well against its rivals, with Mr Cook confident the new model released on 1 April would strengthen sales further heading into a new financial year.

“Delivering outstanding fuel economy of 4.9L/100km at a competitive price, motorists will love the stylish and modern new design and, when they climb inside the Mirage’s classy interior, they are sure to smile.”

Electric charge

The revolutionary Outlander Plug-In Hybrid (PHEV) has built on Outlander’s longstanding appeal, delivering exceptional fuel economy for SUV drivers looking to reduce running costs and emissions without compromising comfort or performance.

Outlander PHEV dominated the plug-in hybrid and electric vehicle market, accounting for more than 60% of all units sold in the segment in 2015. It also won the honour of being the first and only vehicle of its kind to be included in the ‘All-of-Government’ vehicle-purchasing contract.

“Almost unbelievable fuel efficiency is just the start,” said Mr Cook. “The PHEV uses a Twin Motor 4WD system to drive the front and rear wheels, delivering better response and finer control than conventional mechanical systems. More than 50km of pure electric drive and average fuel economy of just 1.8L per 100km set it apart from the competition.”

Full service

Mr Cook was quick to acknowledge the vital role Mitsubishi’s sales, service and customer care staff played in achieving the company’s latest results.

“Right across our 56 nationwide dealerships and Customer Care Centre (CCC), we have excellent staff who love what they do and remain dedicated to delivering the best customer service possible, way beyond the sale of a vehicle.

“Every year we applaud the hard work of our sales and service teams through our annual Diamond Dealers awards. Not only do we get the chance to recognise and reward success, it creates the kind of healthy competition that leads to results like this.

“The performance of our CCC team simply speaks for itself: this year won its fourth consecutive CRM Supreme Award and fifth consecutive Retail Support Services / Transport Sector Award2.”

“The team at Mitsubishi Motors New Zealand is looking forward to the 2016 financial year and further growing the strong customer support we have received over the past six years.”

1 Mitsubishi Diamond Advantage is New Zealand’s best new car warranty: ten-year/160,000km powertrain warranty, five-year/130,000km new vehicle warranty and five-year/130,000km roadside assist.

2 Organised by CRM Consulting, the CRM Contact Centre Awards have been running since 1997. Winners are selected from call centres across 14 different industries, based on analysis of extensive surveys and mystery shopping results.

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All-new Pajero Sport ‘tailor-made’ for Kiwi drivers

The all-new Pajero Sport is set to join Mitsubishi’s New Zealand line-up in early 2016.

Unveiled today (1 August) in Thailand, where the new-generation mid-size SUV is built, the muscular Pajero Sport inherits the best of the Pajero brand, from sporty yet refined exterior lines, powerful performance and sculpted seats to a full pack of safety features.

The Pajero Sport welds the new ‘dynamic shield’ front face, nurtured through successive Pajero series, into a stylish design that puts it in a class of its own.

Powering the rugged new SUV is a 2.4 litre MIVEC turbo-diesel that’s mated to an 8-speed automatic transmission - Mitsubishi’s first. The powertrain achieves exceptional economy and CO2 emissions of under 200 g/km.

Pajero Sport is loaded with active and passive safety features.

Mitsubishi’s unique RISE (reinforced impact safety evolution) body design and seven airbags provide outstanding passive safety.

Active safety features include the blind spot warning system, forward collision mitigation braking, and four-camera all-round monitoring.

Significant advances to the already-legendary Super-Select 4WD system include off-road mode, letting the driver dial in snow or rocks or gravel to achieve maximum traction, and hill descent control.

Mitsubishi’s head of sales and marketing strategy Daniel Cook says while the new SUV will be sold in 90 countries, “it’s absolutely tailor-made for New Zealand. With its shared Pajero heritage and significant off-road advancements the Pajero Sport will have major appeal for Kiwi drivers”.

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Mitsubishi Motors takes on Baja 500 cross-country rally with Outlander PHEV

The team will be led by team manager and technical director Yasuo Tanaka, who brings expertise from MMC’s EV Component Research Department, Development Engineering Office.  The team will be largely made up of MMC personnel with support from four engineers from the EV Component Research Department.

The Baja Portalegre 500 is scheduled to be the ninth round of the 2015 FIA Cross Country Rally World Cup, and is widely considered a warm-up event for the world famous Dakar Rally.

With a competitive course covering around 500km of high-speed dirt roads, the Baja Portalegre 500 has attracted entries across three categories – automobile, motor bike and quad – with a field of more than 300 vehicles expected to take part in the 2015 event.

MMC is targeting a place finish in the upcoming cross country rally and will use the opportunity to once again promote the advanced development of its EV and four-wheel drive control technologies.

Mitsubishi Outlander PHEV rally car

The competition car uses the Outlander PHEV production model drive battery – which forms the heart of the plug-in hybrid SUV – but with modifications to its structure to achieve greater capacity and output.

The control system governing the motors has been modified to deliver a higher output, while the generator and engine – which supply power to the battery and motors – have been modified to increase power output and boost overall system performance.

Off-road performance has been improved in order to take full advantage of the upgraded PHEV system.  Changes include a higher ground clearance and longer suspension stroke together with larger diameter rally tires to enhance the Outlander PHEV’s performance limits.

The data Mitsubishi Motors gathers during the event is considered highly valuable and will be fed back into development of future production cars.

Hiroshi Masuoka

Mitsubishi team captain and driver Hiroshi Masuoka said the Outlander PHEV’s twin motor 4x4 driveline had earned a solid reputation for durability and stable driving dynamics in markets around the world, which was reinforced through recent competition in the Asia Cross Country Rally and Australasian Safari.

“The non-stop competition format of the Baja 500 will again demand the highest levels of drive motor and battery durability from the Outlander PHEV,” he said.

“Like many competitors in this year’s Baja Portalegre 500, I am driven to show Outlander PHEV’s incredible driving dynamics and durability which come direct from the production car.

“With the support of MMC EV development engineers, we will compete with a view to finishing among the winners.

“Mitsubishi is using this event as an opportunity to demonstrate the upgraded power of the rally car’s EV components and advanced development of our 4WD control technology, with the aim of using our experiences at the Baja Portalegra 500 to develop our plug-in hybrid EV system further in the future.”

2015 Asia Cross Country Rally

As in previous years, MMC will support the Two & Four Motor Sports team to compete in the 2015 FIA Asia Cross Country Rally on 8-14 August.

This year, the team will enter an Outlander PHEV rally car in the same specification as MMC’s Baja Portalegra 500 competition car with the intention of securing a place finish in the 2015 event.  

MMC will provide event support in the form of vehicle construction, vehicle provision and engineering team personnel.

Two & Four Motor Sports will use know-how gained from competition in the 2013 and 2014 events to prepare for the 2,500km mountainous rally which starts and finishes in Chiang Mai, Thailand.

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Mitsubishi targets #1 spot as latest ASX arrives

Visually evident among significant across-the-board specification improvements to Mitsubishi’s latest ASX range, announced this month, is the adoption of new 18-inch machine-finished alloy wheels, with black wheel arch overfenders completing the SUV ‘look’.

All models now also have LED daytime running lights and emergency stop signal.

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